Deep Dive Custom Dimensions & Metrics
Welcome to deep dive. Custom dimensions and metrics. From time to time, using platforms like Google Analytics you're going to want to get very specific questions. And sometimes you need very specific information in order to answer those questions. Information that Google Analytics doesn't provide on it's own and that you must customize. Fortunately, Google Tag Manager helps make this easy. Let's take a look. Alright, it's a deep dive. Custom dimensions and metrics. Today's objectives, customizing Google Analytics in particular of course dimensions and metrics and we will take a look at the Google Analytics settings variable with a little bit more of a deep dive into that particular variable.